“Proud to Serve” by Merrythought

Merrythought, Britain’s oldest surviving teddy bear manufacturer pay tribute to our Armed Forces past and present with a very special personalised bear.

“Proud to Serve” has been individually crafted from the finest blond mohair – one of the most beautiful and sustainable natural fibres in the world – using traditional skills perfected over more than 90 years. Even his features, including his charming expression, are stitched entirely by hand. 

His pristine combat uniform, finished in regulation Multi Terrain Pattern (MTP) fabric, patriotically displays the Union Jack on his left sleeve. He has flat soles to his feet so he can stand perfectly to attention, and on the bottom of his right paw you’ll find the prestigious Merrythought wishbone label. It’s your guarantee that he’s a genuine Merrythought original, handmade at their factory in Ironbridge, Shropshire. 

Finally, what makes this bear extra special and the perfect gift for someone with a connection to the British military, is the name badge positioned just above his breast pocket which can be personalised for free with the name of your choice. 

Actual size of bear is 12" (30cm) standing.